Health, cost and social benefits pushed in Cork e-bike campaign

Well being, price and social advantages pushed in Cork e-bike marketing campaign

Cork might be a metropolis of hills, however a brand new marketing campaign geared toward selling the usage of e-bikes is hoping “to flatten the curve” for a lot of would-be Leeside cyclists.

It comes as Cork City Council introduced plans for 2 new cycle lanes. The We-Bike marketing campaign, launched by Lord Mayor of Cork Cllr Joe Kavanagh and Mayor of Co Cork Cllr Mary Linehan-Foley, is geared toward selling electrical bikes as an on a regular basis commuting possibility in Cork metropolis and county.

The 2 new cycle lanes are deliberate round University College Cork and Cork Institute of Technology to encourage college students and workers at each establishments to get on their bikes.

The brand new cycle lanes will run alongside Donovan’s Street and College Road, with a hyperlink between Journal Street to Glasheen Street, all close to UCC, whereas a second route will go alongside Melbourn Street and Rossa Avenue, close to CIT.

More healthy and cheaper

On the e-bikes marketing campaign, Cllr Kavanagh mentioned: “By extending the vary and ‘flattening the hills’, e-bikes allow individuals to cycle over longer distances and hilly areas, and provide a more healthy and cheaper solution to journey than your automotive.

“Areas equivalent to work and college commutes, leisure journeys, reintroduction to biking for retirees, well being advantages and extra are simply among the social benefits that the challenge hopes to impart to Cork’s public.”

Cllr Linehan-Foley identified that gross sales of e-bikes and bicycles have risen in Ireland since March, significantly in the course of the pandemic lockdown, which noticed many individuals return to biking instead of automobiles for native journeys.

E-bike ambassadors Stevie G (right) and Deirdre O’Shaughnessy (left), partners in the Cork We-Bike campaign, with Mayor of Co Cork Cllr Mary Linehan-Foley and Lord Mayor of Cork, Cllr Joe Kavanagh, at the launch of the new wE-Bike campaign. Photograph: Clare Keogh
E-bike ambassadors Stevie G (proper) and Deirdre O’Shaughnessy (left), companions within the Cork We-Bike marketing campaign, with Mayor of Co Cork Cllr Mary Linehan-Foley and Lord Mayor of Cork, Cllr Joe Kavanagh, on the launch of the brand new wE-Bike marketing campaign. {Photograph}: Clare Keogh

“Cork’s future is being constructed on sustainability and local weather motion, so it’s nice to see Cork Metropolis Council and Cork County Council working collectively on this revolutionary initiative to advertise e-bikes and biking,” she mentioned.

Bike to Work

She identified the e-bike initiative follows adjustments to the Bike to Work scheme, the place workers can save as much as 52 per cent on the price of a motorcycle when their employer buys the bike for them they usually repay the associated fee from their wage.

The worker advantages in that the repayments come out of their wage earlier than tax, USC and PRSI are deducted, which means somebody on the very best charge of tax will save nearly half of the price of the bike.

Sandy McGroarty, co-ordinator of the Transport and Mobility Discussion board and wE-bike Cork, one of many companions within the marketing campaign, mentioned the Leeside initiative to advertise e-bikes was the primary of its sort within the nation.

Pat Murray of Metropolis View Wheels in Cork, which has offered e-bikes for trial functions for the marketing campaign, mentioned e-bike battery expertise has improved in latest occasions, with most high quality e-bikes now utilizing lithium-ion batteries.

“In most bikes the battery might be unlocked and eliminated for charging, however some don’t. In the event you wouldn’t have entry to an influence level the place you retailer your bike, it is very important select a mannequin with a detachable battery.”

Cllr Kavanagh famous that in one other incentive for the general public to maneuver in the direction of e-bikes, 27 Credit score Unions in Cork are offering member-owned monetary providers to assist cowl the price of buying an e-bike.