‘The pleasure issue has gone up’: Newmarket seniors embracing electrical bike pattern
‘I see pleasure, I see happiness, I see health, and I see a complete change in life-style,’ says BikeSports proprietor Tom Zielinski
A brand new pattern is spinning by Newmarket that makes train safer and extra accessible than ever.
For seniors and people trying to improve their biking skills, it could even be a game-changer.
Electrical bikes are the newest craze to hit Newmarket’s train scene, with gross sales reporting a pointy improve over the previous a number of years. Constructed with an built-in electrical motor, the bikes present battery-powered propulsion the place wanted, growing the space, issue of terrain, and steepness of slopes that the typical biker is ready to traverse.
With completely different ranges of assists and the flexibility to disable the motor, electrical bikes run the gamut of depth.
BikeSports proprietor Tom Zielinski has witnessed the electrical bike craze firsthand. With gross sales spiking within the current months, he’s had issue holding stock in inventory at his Newmarket Important Road retailer.
The biggest demographic buying electrical bikes, he mentioned, are retired seniors and professionals aged 30 to 50 looking for a neater method round city and to and from work.
Zielinksi has a hunch he’ll solely see the age vary and quantity of electrical bike customers develop.
“Yesterday, a woman walked within the retailer and mentioned, ‘I’ve (cycled) 2,100 kilometers this summer season.’ Wow. She’s round 70,” mentioned Zielinski. “I see pleasure, I see happiness, I see health, and I see a complete change in life-style.”
Newmarket’s Peter Rowlands is considered one of BikeSports’ happy prospects. Although he wouldn’t name himself a critical bicycle owner, he has been biking his entire life. Buying an electrical bike wasn’t one thing the senior initially had in thoughts, however encouragement from Zielinksi and nice testimonials from buddies prompted him to offer it a attempt.
“I used to be a little bit of a purist,” mentioned Rowlands. “Nevertheless, as soon as I attempted one out, I quickly realized that they’re the following smartest thing to sliced bread — simply as Tom advised me.”
Rowlands’ associate, Susan, unable to manually cycle as a result of sore legs, quickly bought an electrical bike of her personal. It was her first time biking in a long time. Collectively, the 2 of them get pleasure from biking alongside native rail trails and scenic paths. This yr, Rowlands has logged a powerful 4,000 kilometers.
“Day-after-day it’s sunny, I’m on it,” mentioned Rowlands. “I wouldn’t say I’m biking greater than I used to, however the pleasure issue has gone up. To do an 80-kilometer cycle isn’t exterior the envelope for me, however to cycle the primary half manually, and the way in which house electrical, is exceedingly pleasurable.”
Zielinski is properly conscious of the advantages electrical bikes can carry to seniors. But regardless of their present recognition, he admitted they’ll typically nonetheless be a tough promote. There’s a stigma that electrical bikes are “lazy”, he mentioned — however it couldn’t be farther from the reality.
“Imagine it or not, some folks don’t like once I recommend electrical bikes. They stroll away from the shop, get mad. However I say to them: now that you just’re right here, you don’t have anything to lose, take the bike out, and should you don’t prefer it, I’ll put together a daily bike for you. They take it out, they usually come again panting,” mentioned Zielinski.
BikeSports has bought 12 electrical bicycles to seniors alone in September. Enterprise, Zielinski mentioned, is sweet.
The price of electrical bikes vary from $2,499 to $9,199.
“With an electrical bike, you possibly can trip anytime, anyplace. Hills disappear utterly. You possibly can have train, contemporary air, all the advantages of biking — with a little bit little bit of assist.”